- October 9, 2025
- Posted by:
- Categories: Mascom CSR, Mascom News

Mascom Partners with ImpressUs: Empowering Batswana to Monetise their Creativity
Mascom Wireless has once again demonstrated its commitment to innovation and empowerment through a strategic partnership with ImpressUs, a first-of-its-kind content-sharing application that transforms creativity into opportunity.
With this partnership, Mascom and ImpressUs are opening new doors for all Batswana — young and old — to monetise their creativity, share their stories, and earn from the content they create. The platform allows users to upload content, gain likes, and get rewarded with the top-liked post of the day earning P1,000.
ImpressUs is the brainchild of Kgotla “Jujuboy” Ntsima, a renowned local creative and entrepreneur. Speaking on the partnership, Ntsima said: “ImpressUs was born from the belief that creativity should pay. Too many talented Batswana have been creating amazing content without ever seeing value from it. This partnership with Mascom brings that dream to life — it gives every Motswana, from every walk of life, the power to earn from what they love doing.”
Speaking on the partnership, Mascom Wireless CEO, Mrs. Dzene Makhwade-Seboni, stated: “Our collaboration with ImpressUs represents more than a technological advancement — it is a strategic enabler of Botswana’s digital economy. By creating a platform where creativity seamlessly translates into economic value, we are taking a meaningful step towards addressing one of the most pressing challenges within our creative sector: sustainable monetisation. This partnership begins to close that gap by integrating creators into the broader digital value chain and ensuring that innovation delivers tangible impact.”
She further noted: “We also hope this initiative will serve as a rallying call for local developers and innovators to explore bold, purpose-driven collaborations. Mascom stands ready to partner with those who share our vision of leveraging technology as a catalyst for inclusion, empowerment, and national development. As a proudly Botswana-born organisation, we remain steadfast in our commitment to empowering young people and entrepreneurs to thrive — driving progress at the intersection of innovation, technology, and the creative economy.
The platform is accessible for browsing through all access data and any WiFi while with daily, 15-day, and monthly subscription options. Batswana can download the app today, create, share, and start earning — turning their creativity into real opportunity.
All prize payments for ImpressUs winners are facilitated exclusively through MyZaka, powered by Mascom; ensuring a secure, instant, and seamless payout experience for creators across Botswana.